Designing Storenvy, an Etsy competitor, social e‑commerce platform and store builder
We shipped a new version of Storenvy that was rebranded with a new logo and redesigned over the course of four months. Two months after the redesign, a new round of funding was earned. In just under a year, we added a wide span of features and continued to work with small, creative businesses looking to sell their handmade and unique products online.
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First-of-its-kind store builder and marketplace hybrid
Storenvy promotes sellers’ products through an online mall without charging listing fees, unlike Etsy. The company profits from paid search boosting, custom domains, and other add-ons. In just over a year a small startup we shipped new features, redesigned old ones, and opened up a physical Storenvy retail store.
- Redesign of the shopping platform
- "Envy" any product to show it to your followers
- Multiple store checkout flow using PayPal
- Lists for collecting products
- Developer API
- Community influencers and editor's picks
- Pop-up shop in the SF financial district
Mobile-first
Storenvy was redesigned to make it easy for people to shop on their phones. The whole marketplace is now mobile-friendly, including tablets.
